skip to Main Content


99% of people drink wine the wrong way. Do you?


“Temperature – This is the single most important aspect of serving any wine. You can change completely how a wine tastes by serving it too cool or too warm.”



But Jancis Robinson is not alone, sommeliers all over the world agree in unison that the biggest mistake you can make when serving wine is serving it at the wrong temperature.  Check further interviews with world-renowned wine experts here.

Unfortunately, it happens all too often. At home, at friends’ houses, even at restaurants and hotels. Serving white wine too cold or red wine too hot is the single most committed mistake when wine tasting. Serving the white wine too cold, below a 45ºF (7ºC) limit, will camouflage the features in the wine since most aroma nuances will be suppressed by the cold, the middle taste remains flat and monotonous and the aftertaste disappears completely. On the other side, serving the wine at room temperature, around 75ºF(24ºC), is already too hot. At such a temperature the fine nuances of cassis, raspberries, wild strawberries, oriental species and other fruity aromas will be lost to a sultry overripe taste, especially in red wines with a high alcohol percentage of 14% or above. It might sound counter-intuitive, but you should actually chill the reds and warm the whites.

And that is precisely the problem that Xavier, the founder and CEO of Kellvin, wanted to solve when he first thought about QelviQ, a Smart Wine Cooler, the first cooler that knows the ideal serving temperature and will cool or keep the wine at that exact temperature at a speed of 3°F in 10 minutes, measured in the bottle.

The cooler comes with the accompanying QelviQ Temperature App uses Optical Character Recognition and Image Recognition Technology to recognize the label of a database of more than 350,000 ideal serving temperatures from more than 80,000 winemakers.

All you have to do is scan your wine via your app and the cooler will measure the temperature of your wine and start adjusting it to the ideal serving temperature.

QelviQ design

QelviQ is the Tesla of wine coolers! Its noticeable slick design comes with all the intelligence you could expect from a top product while outperforming all the competitors in cooling speed. Some of its features include:

1- Accelerated cooling: QelviQ has a 120-watt motor that cools very fast – 3.5 faster than a high-performance refrigerator without hurting the wine. A few other features:

  • Permanent airflow thanks to 2 ultra low noise fans
  • Tailor-made coldsink
  • Patented Scythe Heatsink
  • Compact cooling Space
  • Qool booster and sealing rubber that holds the temperature in
  • No Ice

2- It has a connected or portable battery option

3- Low wattage so no noise when you are keeping your wine at the right temperature on the table.

4- Fully automated temperature control or manually adjust for custom taste

QelviQ family

The company’s mission is to bring technological solutions to market to improve the wine experience of the wine lover and professionals alike. The team is based in both New York and Antwerp, but it is on the later one that the magic happens and the QelviQ was born, designed and prototyped by the Kellvin team.

To fund QelviQ’s production, the team launched its product on Indiegogo where you can get it for an early bid discount starting from 299$. The campaign is now live since the last 31st of July 2018 where it will be for a full month.

Back QelviQ now:  (campaign link to be announced. Private preview campaign can be seen here: )



QelviQ logo


Contact Person:

Name: Bernardo Carreira

Phone: +351 918180112


Indiegogo Campaign:  (campaign link to be announced. Private preview campaign can be seen here: )

Press Kit:–oAXddfYYBpXpDJv4Sia?dl=0

Back To Top